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Maid Service Reston—the rise of the cleanfluencers in pandemic times

by budget-maids® - April 30, 2020

Maid Service RestonCleanfluencers may be among the few social media stars who are coming into their own, writes Maid Service Reston, during the current COVID-19 pandemic as everyone looks for help and advice on how to keep their homes and themselves hygienically clean in lockdown.

Instagram stars promoting blogging and certain lifestyle choices are missing out as opportunities to travel, take photos and post are almost extinct. But cooks and bakers, the cleanfluencers and others providing free advice on how to clean your home are managing to keep themselves afloat in challenging times.

And that’s a trend we at Maid Service Reston can definitely get behind.

Queen of Clean

One example, as highlighted in the Metro, is Lynsey Crombie, also known as the British Queen of Clean who has a regular segment on daytime television. Homecare is one of the few booming areas at this time. She told the Metro she was doing her best to keep her content positive but focus on activities that the whole family could do, such as making cakes.

What she has also noticed is that people are running out of cleaning products and hand santizers so she has shared a lot of tutorials on Instagram on how to make your own solutions from household staples such as rubbing alcohol, white wine vinegar and lemons.

[Want to know how you can use lemon, nature’s cleaner, around the home? Check out this post here. And here are some more eco-friendly tips Maid Service Reston likes, including how you can make vinegar the star of the cleaning show!]

Connect with the audience

Lynsey added that she felt she was providing a useful service to people and it was allowing her to connect with her audience in a more meaningful way.

Another adaptor to these times is Jenny Walton, a New York based fashion influencer. As the fashion industry has been swallowed up by the current crisis, she has created designer face masks, recorded mask-making tutorials and sent 40 of her masks to @masks4medicine to distribute.

She was able to create one mask from a Prada dustbag, which got more than 18,000 likes. Talking to the Metro, she said: “I have received so many wonderful photos of followers wearing their own masks. It gives me an even closer relationship with my audience because we’ve gone through something and learned how to navigate it together.”

Here at Budget Maids we provide cleaning services in Olney, a Maid Service Reston or cleaning services in Columbia and surrounds (i.e. VA and most of Maryland). Why not give us a call today and let us help you take the headache out of hygiene in the home?